XXI ADI GOLDEN COMPASS AWARD 2008



 Italo Lupi, Ico Migliore, Mara Servetto / Cittŕ di Torino, Look of the City | Olimpiadi Invernali 2006 - installation 
for CITTA' DI TORINO (Direzione Comunicazione Promozione Turismo)  previous next 
The first example of an independent image that was nevertheless at the same time integrated with the official image of the 2006 Winter Olympics. Look of the City constructed a visual interface that now involves the whole city. Distributed across the 130 square kilometres of the city’s urban fabric, the project is articulated in a series of iconographies, installations, fixed and dynamic, corporate identity, all featuring the same vermilion red colour (cinabro).
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